How to Show Up #1 in Google Organically (Get New Leads for FREE)!
Truth be told, this may be the most powerful post in the entire SSB Online Marketing category… The reason is that if you choose the correct domain name your website will rank at the top of Google (and others). So why is this SEO IMPORTANT? If your site ranks at the top of Google you’ll get tons of FREE organic search engine traffic saving you thousands of dollars in PPC marketing and assuring you a wave of new client leads on a weekly basis!
Here’s how I get ranked #1 for my keywords (it’s also how I show up ALL OVER the 1st page of Google:
The 1st thing you must do is type in all of the most searched terms you think people are typing in to find a personal trainer (or bootcamp, or youth performance, or…)
Use this helpful Google tool to find out how many page views your keywords get:
>>> https://adwords.google.com/select/KeywordToolExternal
Let me save you some time though:
After hours (and hours) of research I’ve found that most people search for these keywords when looking for a CPT in their area:
“personal trainer (your city)”
“(your city) personal trainer”
“fitness trainer (your city)”
“(your city fitness trainer”
“personal training (your city)”
“(your city) personal training”
“weight loss (your city)”
“(your city) weight loss”
This list goes on and on, but those are the most popular…
Also if you’re searching for kettlebell training, youth training, etc just type those keywords into the Google tool and see what pops up.
(If you haven’t guessed yet, the KEY is to have your keyword + your city in your URL. Basically, you want your URL to be the keyword you’re after!!!)
Ideally, you shouldn’t use hyphens, but if you need to go for it.
Also, the website DOES NOT have to be your company name – it’s just an easy way to get ranked highly in the search engines and get people to find you!
After you settle on the most popular keyword for your niche go to 1and1 and type that keyword into the domain search tool:
>>> 1and1
If it’s available sign up ASAP – it’s only $6.95 for the 1st year and if you never use it at least you OWN IT!
Here’s an example of how I personally did it:
Originally I wanted “Boston Personal Trainer” as my website because I thought it would be the most popular keyword search, but I found out one of the big health club chains near me already owned it…
I was bummed out until I did my research and found out that “Personal Trainer Boston” actually got way more search per month (most people type in the service they want and then enter the city… think about it).
When I found out PersonalTrainerBoston.com was avalable I was pumped!
I signed up, got a site up, linked to it from forums and blogs and continued adding pages to it (your need AT LEAST 5 pages).
Within 4 weeks I was ranked #1 for the search term “Personal Trainer Boston.”
FREE traffic was now mine for the taking!
The 1st website to come up in Google gets 80% of the clicks!!!
I’m also ranked 5 others times with 3 other websites (for free) for that keyword. Plus, I pay for traffic with PPC campaigns (PLEASE DO NOT CLICK ON MY PPC ADS AT THE TOP – IT COST ME $2.25 PER CLICK! THAT WOULD NOT BE COOL!!! ; )
As they say, look, but don’t touch ; )
So my advide to you is grab “personal trainer + your city” immediately from 1and1 and then branch out from there.
Later, I’ll show you how I got my other sites like StephenCabralStudio.com to rank #1 for the keyword “Boston Personal Trainer” without having any of those keywords in the URL. (It’s a little more advanced, but not complicated after you know the secrets to SEO).
Yours in Fitness Business Success,
